USA Network issued a press release today touting the success of their shows in prime time this week. In regards to the success of RAW last night, the press release put over how well WWE did against their new same-genre’ competition – TNA Impact. The release stated the following:
Only a pair of series-high episodes of “Pawn Stars” on History outperformed WWE MONDAY NIGHT RAW this week among P18-49 (2.59 million) while among P25-54 (2.46million), RAW was behind only “Pawn Stars” and a series-high “American Pickers.” RAW delivered nearly four times as many P18-49 (+274%), P18-34 (+293%) and total viewers (+275%) as TNA “Impact” in the first night of its new timeslot head-to-head against RAW and more than tripled their P25-54 (+226%) and household (+246%) audiences. In RAW’s 9P-11P time period, USA outperformed NBC in delivering P18-34, P18-49, P25-54 and total viewers, besting ABC and FOX among M18-34 and ABC in M18-49, M25-54 and M2+.
Check out the full release at TVByTheNumbers.com.