WWE and MyNetwork TV Boast SD! Rating Success

Nick Paglino


MyNetwork TV and WWE issued the following press release, touting the ratings success of last week’s Smackdown premiere:

MyNetworkTV® Body Slams Previous Ratings Record

Networkâ<80><99>s Largest Audience Ever Tunes in to the Premiere of â<80><9c>WWE® Friday Night SmackDown®â<80>

MyNetworkTV Delivers the Most Male Viewers in History of the Network and Tops All Other Broadcast Networksâ<80><99> Friday Performance in M18-34

NEW YORK â<80>” MyNetworkTV was the king of the ring on Friday night as the most viewers in the history of the network tuned-in for the two-hour all-star debut of â<80><9c>WWE Friday Night SmackDownâ<80> announced Greg Meidel , president of MyNetworkTV. The network premiere also delivered the most M18-34 (1.2) and M18-49 (1.3) viewers in MNT history, as â<80><9c>WWE Friday Night SmackDownâ<80> won the night in the coveted M18-34 demo, besting the closest broadcast network competitor by +33%.

3.2 million total viewers (P2+) (1.9 HH rtg) tuned-in to the MyNetworkTV telecast of â<80><9c>WWE Friday Night SmackDown.â<80> The Superstar-studded premiere garnered MyNetworkTV a 217% ratings increase in HH and 233% in A18-49 over the same Friday last year.

In making the announcement, Meidel stated, â<80><9c>The all-star kick-off of â<80>~WWE Friday Night SmackDown,â<80><99> on its new home on MyNetworkTV was a knockout. We look forward to the edge of your seat storylines and Superstar matches that the WWE has in store this season.â<80>

For the first time ever on broadcast television, it was a night of Champion vs. Champion including a â<80><9c>Triple Threat Matchâ<80> between WWE Champion Triple H, World Heavyweight Champion Chris Jericho and ECW Champion Matt Hardy with Triple H coming out on top.

Geof Rochester, Executive Vice President of Marketing for WWE, added, â<80><9c>Friday’s ratings performance was just further evidence that WWE builds networks having been a ratings driver for Spike TV, CW and UPN in the past.â<80>

â<80><9c>WWE Friday Night SmackDownâ<80> is presented on Friday nights at 8 PM (ET/PT) on MyNetworkTV.

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