Varierty reports, â<80><9c>WWE stressed that its shows wouldn’t become tamer, as a result of the change. They’d just focus more on its over-the-top characters and storylines, rather than attention-grabbing stunts that may have been considered too outrageous in the past.â<80>
A WWE representative said, “It’s the continuing evolution of the company to create content for our growing audience of younger viewers.” WWE recently released a kids magazine and website to help target the same demo with original content. Their film division WWE Studios will also help steer away from Rated R content. Click here to read the article.