Last Thursday’s edition of iMPACT! drew a 1.14 rating, with an average audience of 1.5 million viewers. Despite the star power of various former WWE stars and home-grown stars, not to mention the “Deal or No Deal” briefcase storyline that took place throughout the show, the top-rated quarter hour of the show featured the match between Velvet Sky & Angelina Love vs. Ms. Brooks and Ms. Jackie Moore. Their segment drew an impressive 1.3 rating, which looks to be the high-rated, non-gimmick quarter hour in the history of iMPACT! (non-gimmick means when it’s not measuring based on another show, such as the lengthy CSI overrun that ran the week before, or the first quarter hour after UFC’s Ultimate Fighter). This marks the second week in a row in which the women’s match was the highest-rated portion of iMPACT! as the Gail Kim vs. ODB match with the Awesome Kong run-in gained 165,000 viewers and drew a 1.27 rating. The show’s overall rating was a 1.09.
Furthermore, when they put all that star power out to build the main event during the same show (the 12/6 iMPACT!); Samoa Joe, Nash, Booker T, Young & Kaz vs. Kurt Angle, Christian, AJ Styles, Tomko & Roode, it drew a pretty good 1.16 quarter hour rating. However, the main event later in the show featuring all that talent drew a lackluster 0.97 rating. Additionally, the ladder match featuring Team 3D vs. Alex Shelley, Chris Sabin & Jay Lethal lost 248,000 viewers. And a match between Christopher Daniels & Senshi lost 234,000 viewers.