The following appeared in the May 22 issue of the Sports Business Journal: COMINGS & GOINGS: Senior director of marketing Ethan Green departs the Mountain Dew-titled Dew Action Sports Tour after two years to join WWE as vice president, talent and brand management. Green’s mission is to try to return WWE to its former place as a pop culture fixture by making icons out of the likes of wrestler John Cena. Green will report to WWE executive vice president of marketing Kurt Schneider.
On ESPN today, “Cheap Seats” will showcase pro wrestling from the early 80s.
The digital cable preview of RAW on his system says, “A look at the destruction of The Spirit Squad.”
Also announced for RAW is Mr. McMahon’s naming a new General Manager, Triple H vs. Kenny from the Spirit Squad and Paul Heyman facing off with Mick Foley. It has been reported that they would have a debate.
WWE will be making stops in The Dominican Republic and Panama City on the Caribbean tour.
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