RAW will begin airing on USA in October of this year. It’ll also air on Telemundo and possibly on Mun2.
WWE will receive rights fees for their programming. USA will sell all the advertising and keep a portion of the revenue.
WWE expects revenues of around $37 million from advertising sales for the fiscal year that end on 4/30. They will net around $13 million from that.
There will be two 90 minute specials on NBC and at least one yearly show with this new deal.
NBC Universal will spend at least $8 million for an ad campaign to promote the launch of the programs on USA.
WWE will stick with Spike TV until the end of September. They will go to USA in October.