The following press release was sent out by WWE today:
RECORD SOCIAL MEDIA ACTIVATION SET FOR WRESTLEMANIA® 29
STAMFORD, Conn., April 2, 2013 – WWE today announced a record-level of digital and social media initiatives during WrestleMania Week, providing fans with more access to Superstars and WWE content than ever before. WrestleMania 29 will be broadcast live on pay-per-view Sunday, April 7 at 7 p.m. ET.
WrestleMania 29 digital initiatives include:
VINCE MCMAHON JOINS TWITTER
Last night on Monday Night Raw, WWE Chairman and CEO Vince McMahon officially joined Twitter (@VinceMcMahon). McMahon will reward his followers by making a "big announcement" (#bigreveal) on his official Twitter account on Friday, April 5.
WRESTLEMANIA PAY-PER-VIEW NOW AVAILABLE GLOBALLY ON MOBILE, PLUS XBOX AND SAMSUNG SMART TVS
For the first time, WWE is streaming WrestleMania 29 across all Apple, Android and Windows 8 devices and Kindle Fire tablets. The pay-per-view will also be available on Xbox consoles and Samsung Smart TVs, inside "Xbox Live" and the Samsung "Smart Hub."
WWE FORGES PARTNERSHIPS WITH YAHOO! AND AOL, OFFERS WRESTLEMANIA DIGITAL TOOLKIT TO BLOGGERS
In anticipation of WrestleMania 29, Yahoo! Screen and AOL have launched all-new channels featuring video content of WWE's most popular Superstars. Also, for the first time ever, WWE is providing blogs and news sites an embeddable content widget that delivers up-to-the-minute news, photos and videos of WWE events leading up to and through WrestleMania.
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