In related new, Bigstory.ap.com has posted a new article profiling The Rock, his current success at the box office, and competing at WrestleMania 29 this year. Below is an article excerpt and you can read more by clicking on the above link:
In his first singles match since 2004, Johnson defeated Cena last year at Sun Life Stadium in Miami in a WrestleMania main event billed as "Once in a Lifetime."
Well, that tagline may as well be "Once a Year."
Hard to believe a professional wrestling company would stretch truth in advertising, but the two became set for a return bout once Rock beat C.M. Punk at January's Royal Rumble to win the championship and Cena won the 30-man Rumble to become the No. 1 contender.
Johnson said the rematch made sense because it was still the biggest money match the promotion could offer in the Super Bowl of sports entertainment.
He had the numbers to back it up. With one full year of hype, Rock-Cena drew 1.217 million pay-per-view buys last year and another 78,363 packed Sun Life Stadium on the strength of the match. Much like the Final Four or World Series, the WrestleMania brand is almost guaranteed to fill a stadium before a match is announced. It's getting fans at home to plunk down at least $59.95 for the standard definition broadcast that can truly stuff the coffers.
"Rock means revenue. Rock means ratings," WWE Hall of Famer Booker T said. "The Rock is great, not just a great performer, but he is a great ambassador for this business."