According to Newsweek (via Wrestling Inc), Wrestlemania 34 sponsor and Snickers parent company, Mars Wrigley Confectionery US issued the following statement in regards to the backlash surrounding the name of the match:
“We were recently made aware of the World Wrestling Entertainment Inc’s (WWE) decision to honor a former wrestler during the upcoming WrestleMania 34 event. As a principle-based business that has long championed creating inclusive environments that encourage and empower everyone to reach their full potential, this is unacceptable. We are engaging with the WWE to express our disappointment.”
Fans had been encouraging each other to contact WWE and Wrestlemania sponsors to let them know about Moolah’s past and their issue with the battle royal name. Stephanie McMahon also posted the following Tweet after the name change was made official:
Thank you @WWEUniverse for using your voice. What remains most important is that the “@WrestleMania Women’s Battle Royal” will be a historic match and is part of @WWE’s unwavering commitment to our Women’s Division. #WomensEvolution #ChangeTheName
— Stephanie McMahon (@StephMcMahon) March 15, 2018
