Thanks to Marty Hotts for sending this in:
For those that don't know, Eric Bischoff's book "Controversy Creates Cash" has been dropped to $1.98 (92% sale) not inclusive of shipping on WWEShop.com - this is highly speculated to be in response to Bischoff bragging that he got a $50,000 royalty cheque last quarter from selling those books.
Bischoff has talked about it on his Facebook page by saying:
Eric Bischoff, Controversy OK..by popular demand, my thoughts on the current sales price of my book on WWE Shopzone: (a) I think its great! More press, more market activity=more money. (b) I love that the bitches are "selling"! Appearently WWE executives are fans of my page; WELCOME! (c) Most of my books are being sold through Amazon @ http://...bit.ly/ebcontroversy. (d) The fact that a 4 year old book is getting this much buzz is AWESOME!