The Rock Heading to Panama For "The Hero," How Much Did The New WWE Title Cost to Develop?

How Much Did The New WWE Title Cost to Develop?

WWE.com has posted a new article taking a look at the creation of the new WWE Title, who created it, and how much the entire project cost. The article notes that $50,000 went into the development of the new title, and Senior Vice President of Creative, Stan Stanski, had the following to say:

"Our idea was never to take a step back or do something predictable or expected. We wanted to evolve the brand and create something that’s never been done before. You don’t always know what a traditional title might represent. We wanted you to know immediately that this was the WWE Championship."

The Rock Heading to Panama For "The Hero"

The Rock has posted the following on Twitter:

Wrapped @wwe RAW (Lafayette). Houraway from landin' - Panama. Our adventure begins.. Lets shoot! #TheHero twitter.com/TheRock/status…

— Dwayne Johnson (@TheRock) February 19, 2013