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WWE Announces Landmark Deal To Bring Major Events To Arizona

TKO is bringing WWE and its other marquee brands to Arizona for a slate of live events.

WWE parent company TKO Group Holdings and the Arizona Sports & Events Alliance announced a multi-year agreement to bring a series of major UFC, WWE, PBR, and Zuffa Boxing events to the state. The agreement will consist of seven events over three years, and it features “some of TKO’s most high-profile live events” from UFC, WWE, PBR, and Zuffa Boxing.

“We’re excited to build this long-term partnership with the Arizona Sports & Events Alliance to bring some of our biggest events to the state,” said Peter Dropick, Executive Vice President, Event Development and Operations for TKO. “We look forward to creating unforgettable moments for fans across the region over the next three years.”

“Arizona has proven time and again that we are built to host the biggest moments in sports and entertainment, and we are proud to join forces with TKO on this multi-year partnership,” said Jay Parry, President & CEO of the Arizona Sports & Events Alliance. “This partnership reflects the momentum and innovative spirit of our community, and the dedication to creating high-impact experiences that drive tourism, economic impact, and global visibility for our state.”

The specific events were not announced at press time. However, a press release noted that additional details, including event-specific information, will be announced at a later date.

WWE regularly visits Phoenix, Glendale and Tucson for televised events. The company has also hosted Premium Live Events in the state. This includes WWE Royal Rumble 2019 and WWE Elimination Chamber 2017.

Some of the past events hosted by the Arizona Sports & Events Alliance include the 2026 NCAA Women’s Final Four, 2024 Men’s Final Four and Super Bowl LVII.

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