Jim Ross On Why WWE Changes Talents Names

By Justin LaBar

Follow Justin LaBar on Twitter

Jim Ross has a new blog up and he answers a question on why the WWE changes talents name

"Why does WWE change talent’s names? Because it is smart business. WWE wants and needs to own the names of their stars whenever possible. When WWE owns a talent’s name that intellectual properly then belongs to the company. I see it as simply being smart."

To read the full blog go to www.jrsbarbq.com/

Justin LaBar
Justin LaBar

Justin is is the Executive Producer and Co-host of "Chair Shot Reality" which airs every weekend on WrestleZone. LaBar also hosts a weekly audio podcast called "Wrestling Reality" which is available for download everywhere.  You can now read some of his WWE opinions on upgruv.com. He also is a producer and performer for IWC Wrestling in Pittsburgh which has been a sustained indy company with history dating back to 2001. He is also occasionally featured on NBC Sports and 120 Sports for WWE commentary. He's a former WWE columnist for Bleacher Report and the Pittsburgh Tribune-Review.

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