In a recent interview with TalkSport’s Gorilla Position show, WWE Chief Branding Officer Stephanie McMahon may have hinted at the possibility of UK specific content for WWE Network in the future.
Regarding the idea of creating exclusive content for each show, McMahon said,
“Right now our focus is really to continue on the launch and rollout of the Network – but ultimately localisation of the content on the WWE Network where it makes sense to do so.”
In addition, McMahon said the long term goal of WWE is to listen to their fans and make the product accessible to as many people as possible, across any number of devices.
“[We also want] to increase the engagement with our fans – we listen to our audience and that is key to our success, really. We have 320 live events a year all over the world and they act as focus groups every single night – they tell us what they love, what they don’t like and worse, what they don’t care about.”
“Just staying on top of and staying ahead of the curve in terms of innovation and delivery of that content [is key] because our ultimate goal is always to give our fans what they want, when they want it and where they want it, on any available platform.”
Stephanie McMahon talked with Gorilla Position about a number of topics in addition to the UK content possibility, including growing up in the McMahon home, dinner with Hulk Hogan, the WWE Network future, WWE’s WrestleMania 31 pay-per-view and much more. You can listen to the entire interview by clicking here.
