Alexa Bliss is making another move outside the wrestling ring, as the WWE star has officially signed with Prototype Talent Agency for representation in all areas.
The announcement comes while Bliss remains heavily featured on SmackDown and ahead of a major match at Saturday Night’s Main Event.
Born Lexi Kaufman, Bliss has already built a resume that reads like a championship highlight reel — with five WWE Women’s Championship reigns and two WWE Women’s Tag Team Championship victories.
However, this latest development suggests “The Goddess” may be preparing for an even bigger crossover push beyond WWE television.
According to Deadline, Bliss was previously represented by Paradigm before making the switch to Prototype Talent Agency.
The agency was launched in late 2022 by former WWE and TNA employee Brian Wittenstein and now represents several wrestling names, including Cody Rhodes, Jade Cargill, Thea Trinidad, and Billy Gunn.
Alexa Bliss expands her reach beyond WWE
The deal reportedly covers representation “in all areas,” opening the door for more entertainment and media opportunities.
Bliss already has experience outside the squared circle, having appeared on shows including The Masked Singer, Carpool Karaoke, Punky Brewster, and Total Divas. She has also voiced characters in Netflix projects Sakamoto Days and The Queen of Villains.
Alongside her husband, musician Ryan Cabrera, Bliss recently released the viral song “I’m Just Drunk,” which reportedly generated more than 7 million Instagram views during its first week. That’s one way to keep momentum from going over the top rope.
Bliss continues to stay active on WWE programming following her return to the “Goddess” persona earlier this year. She is currently aligned with Charlotte Flair and will team with Flair and Rhea Ripley at Saturday Night’s Main Event against Jade Cargill, Michin, and B-Fab.
With Bliss balancing wrestling, entertainment, and now new representation, her next chapter appears ready for another main-event spotlight.
READ MORE: Released WWE Star Announces First Match After Recent Exit
