Bruce Prichard explains why he believes less is more when it comes to the WWE PLE cards.
Speaking on his Something To Wrestle podcast, current WWE Executive Director of creative writing Bruce Prichard defended the company’s premium live event format, which features only four to five matches on the card. He noted that watching ten contests in a row could be tiring and shared his insights on why the company moved to the new model.
“I go back and watch; ten matches on a card is hard to watch. When you look at the presentation, and you put so many things in a ten-match card, at the end of the night, what do you remember? You’re most likely going to remember the main event, the last match on the card. But there may have been an angle in the third match and a hell of a match, but you have forgotten because you have seen so much other s**t. Good, bad, or indifferent. I think less is more,” Bruce Prichard said.
Bruce Prichard Also Explained Why WWE Moved From The Traditional PPV Model To Streaming
Speaking further, Prichard also explained why WWE decided to move away from the traditional pay-per-view model to streaming, saying times have changed.
“Sometimes you have to battle that demon of, ‘We have to get more people on this.’ The PLE streaming aspect of the business has changed that completely. Because A, Talent is not paid on pay-per-view buys because there are no PPV buys. There is no time allotment. You can give them an hour, you can give them five hours, whatever. They don’t really want more than three (hours),” Bruce Prichard continued.
“It’s a different time and a different way people consume. ‘I need my WrestleMania moment.’ You have a moment next month in the main event. ‘I want to be on WrestleMania.’ Where? It’s going to get lost here, and we’re doing this here. There is a lot more territory and avenues. Plus, by the way, you’re doing television every week. You’ve got five hours of TV every week. That’s just a lot of television. Television is just as valuable as the PLEs with rights fees. To be on television to a huge number of people versus PLEs, that has changed. Every time you’re on screen is valuable,” Bruce Prichard said. [H/T F4WOnline]
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