Paul Heyman Accuses NFL Team Of Stealing Catchphrase, Demands Royalties

Brock Lesnar’s advocate, Paul Heyman, isn’t one to mince words and the NFL’s Tampa Bay Buccaneers have found themselves on the receiving end of one of Heyman’s famous rants.

Heyman developed the Eat, Sleep, Conquer, Repeat phrase half a decade ago to describe Brock Lesnar’s dominance over the WWE Universe. The popular wrestling catchphrase caught on and has since found itself on tee shirts in various forms. While the phrase has certainly become world renown, its inventor hasn’t received what he considers just compensation for any of it.

The Tampa Bay Buccaneers are the latest organization to use the phrase on a tee shirt the team is selling via its official apparel store. The mantra emblazoned on the front of the shirt states simply,

“Eat. Sleep. Bucs. Repeat.”

Heyman took to Twitter to voice his displeasure and demand royalty payments:

It's nice to know that almost 5 years since I said #EatSleepConquerRepeat as the mantra for @BrockLesnar on @WWE #RAW, major companies and teams like the @Buccaneers are still "borrowing" (blatantly stealing) the catchphrase. Send us our royalties, please! https://t.co/99LhF2SvBh

— Paul Heyman (@HeymanHustle) August 31, 2018

The Tampa Bay Buccaneers have yet to give Paul Heyman an official response; but, he did say please.

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